The “unicorns”, new alternatives to Gafa


FIGARO DEMAIN – Far from their old-fashioned image, for several years these cooperatives have been offering a virtuous model in response to the omnipotence of digital platforms.

The Gafa have never come under fire as much as they have since the health crisis, but no one has yet found a way to replace them. However, a certain number of initiatives have tried in recent years to offer an alternative to digital platforms.

They are called Mobicoop, CoopCycle, Reasonate, Fairbnb, Commown or Les oiseaux de passage and respectively offer services comparable to BlaBlaCar, Deliveroo or Uber Eats, Spotify, Airbnb, Apple and Booking. With the difference that these outsiders are cooperatives.

So how old are cooperatives? Not that much! CoopCycle provides an application to around thirty delivery cooperatives grouped together to free themselves from Deliveroo and Uber Eats, such as Olvo and his 34 employees in Parisian tricycle. Resonate, an alternative to Spotify, uses the blockchain to offer correct remuneration to artists. The sustainable tourism platform Fairbnb, born in Italy and launched in France, is a response

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