A prestigious place, the Salle Pleyel, in Paris, the creator Jonathan Anderson as guest star, Tony Parker as ambassador and a choreography by Sadeck Waff, but above all more than 1,000 guests, including many schoolchildren and young people from the neighborhoods… LVMH celebrated Tuesday, November 29 its apprentices and its new promotion of confirmed craftsmen (the “virtuosos”, according to the expression in use in the group). The former, from the Institut des Métiers d’Excellence (IME), receiving their diploma, the latter, a brooch created by Chaumet for the occasion.
And if this well-orchestrated ceremony had the old-fashioned taste of the medal ceremonies of the past century, the highlighting of very diverse profiles and the stated desire for inclusiveness and transmission, to the tune of “everyone can do it” , was fun to see. It must be said that Bernard Arnault’s group, whose sales figures seem to ignore the crisis (56.5 billion euros for the first nine months of 2022, up 28% compared to the same period in 2021), has a vital need to attract or train new talent to run its luxury houses, and gives itself the means to do so.
Antoine Arnault: “Luxury must continue to make people dream! »
Hence this unifying event, but also the creation in 2014 of an Institute of Professions of Excellence, the establishment of an “Academy” dedicated to training, the organization of partnerships with colleges or associations such as The Shelter or
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