The Instagram account “hairstyle in struggle” advocates a price set according to the time spent on the cut to end with generally higher prices for women.
Should we put an end to the price differences between men and women at the hairdresser? This is the opinion of the collective “hairdressing in struggle” which intends to degenerate the prices of haircuts.
This collective which brings together professionals in the sector denounces the application of the “pink tax” which designates the price difference between products or services intended for women and men, to the detriment of consumers. This is often the case in hairdressing salons where women generally have to pay a higher price than men regardless of the length of their hair and therefore the time spent at the professional.
Those are “Totally discriminating tariff standards” and that “Can also turn out to be illogical and incomprehensible, often with a bad surprise at the checkout due to a lack of quotes”, denounces “hairstyle in struggle” on Instagram. According to the collective, “It would thus be much more logical to create prices according to the work carried out and not the supposed kind of customers”.
In her living room, located at Garenne-Colombes (Hauts-de-Seine), Laura Morandi, who created the Instagram account last May, is already applying this new pricing policy. “What must matter is the time spent”, she explains to Parisian. And to add: “The more time you spend, the more the price increases”
Do not stigmatize the profession
Nothing new in what the young woman offers, answers Christophe Doré, president of the National Union of Hairdressing Companies (UNEC). “There is the freedom to undertake, to exercise as you wish and freedom of prices. A hairdressing salon can easily decide to charge its clients one euro per minute if it considers that it is the right price ”.
Hairdressing salons “required to display in the window “” a price including at least twenty prices including tax, including ten for men and ten for women, in the case of mixed rooms “, according to the decree of March 27, 1987 relating to the advertising of hairdressing prices. “But they can put the same prices”, comments Christophe Doré who does not want the action of the collective “hairdressing in struggle” to reflect a bad image of the sector. “That we raise something, that we bring a reflection, why not. But I don’t want the profession to be stigmatized ”, he concludes.